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As day turns to night, the hotel ambience changes and a “Change of the Day” ritual is performed at 18.65(7.05pm). It marks the year when Langham Hotels were founded with the opening of The Langham, London in 1865. At 7pm daily, the lobby is filled with the sound of bell chimes of Big Ben striking 7 times. 6 immaculately dressed butlers make a grand entrance into the lobby and stand to attention until 7:05pm, and then proceed to offer guests a complimentary glass of sparkling wine to celebrate the change of day; the transition from work to play.